Tech PM to DeFi PM: Why I'm Betting 60 Days on the Transition

4 min read

A Technical PM with DeFi exchange and TradFi experience documents a 60-day career transition into on-chain private markets — targeting a Web3 PM role at Orca.

Milos Mike Rujevic

Milos Mike Rujevic

Technical Product Manager with 10+ years building financial systems and DeFi exchange infrastructure. Documenting a 60-day transition into DeFi protocol product management in real time.

Why I’m Betting 60 Days on DeFi

I’ve spent the last decade building software products. Financial platforms, insurance systems, a compliance tool used by 50,000 regulated users, and — for about eight months — a live crypto exchange.

That last one changed something.

Working on Stellarity, a white-label DEX, I got a close look at what it actually takes to run a production DeFi product: the ops complexity, the user trust problems, the gap between what protocols promise and what they deliver. I wasn’t a tourist. I was in the engine room.

Then I stepped back into traditional software. And I couldn’t stop thinking about that gap.


The role that made me move

A few weeks ago I came across a job posting from Orca: Web3 Product Manager, On-Chain Private Markets.

I read it three times.

The role sits at the intersection of two things I’ve spent years doing: building regulated financial systems (settlement precision, audit trails, compliance stakeholders as daily partners) and working inside live DeFi infrastructure. Orca explicitly lists TradFi background as strongly preferred. Most DeFi PM candidates don’t have it.

I do. But I have a gap.

I know how exchanges work. I don’t yet know on-chain private markets — the tokenization of real-world assets, private credit protocols, the specific technical limitations that make this space hard. That’s what the next 60 days are for.


What I’m doing

I’ve mapped out a 60-day plan:

I’m documenting it here, post by post, as it happens. Not a polished retrospective — the actual journey, including what I get wrong.


Why share it publicly?

Three reasons.

First, accountability. A public commitment is harder to abandon than a private one.

Second, there’s almost nothing written for Tech PMs making this transition. Plenty of developer tutorials. Almost nothing for someone coming from a product background who already understands financial systems and wants to understand DeFi at a protocol level.

Third, the best way to get a job at a protocol is to demonstrate you understand the space before you apply. This series is that demonstration.


What I don’t know yet

I don’t fully understand how on-chain private credit actually works. I know the high-level pitch — tokenize private loans, give them blockchain composability — but I haven’t studied the mechanics of how Centrifuge structures a loan pool, how Maple Finance assesses credit risk, or what “permissioned tokens” actually means at the contract level.

By next week, I will.

Next post: What the Hell is RWA? (A Tech PM’s First Week) — I’ll break down what Real World Assets actually means, why it matters, and which protocols are doing it seriously.


FAQ

What does a Tech PM to DeFi PM transition look like? It means taking existing skills in product management, financial systems, and software delivery and applying them to decentralized finance protocols. The gap is domain knowledge — understanding RWA mechanics, protocol limitations, and on-chain data — not seniority or PM craft.

What is Orca in DeFi? Orca is a Web3 protocol focused on on-chain private markets — bringing private credit, private equity, and structured finance instruments onto the blockchain with composability, transparent NAV, and programmable yield distribution.

Do you need to know Solidity to be a DeFi PM? No. DeFi protocol PM roles require understanding what contracts do — reading state, interpreting events, discussing limitations with engineers — not writing Solidity. The technical bar is closer to ethers.js and viem than smart contract development.

What is RWA in crypto? RWA stands for Real World Assets — the tokenization of real-world financial instruments (treasuries, bonds, private credit, real estate) on-chain. Protocols like Ondo Finance (tokenized US treasuries), Centrifuge (on-chain private credit), and Maple Finance (institutional lending) are the leading examples in 2026.

Why is TradFi background valuable for DeFi PM roles? On-chain private markets are replicating TradFi private credit and structured finance infrastructure on-chain. PMs who understand settlement precision, audit trails, compliance stakeholders, and credit risk assessment from TradFi can immediately contribute where most crypto-native PMs have a gap.


If you’re a Tech PM thinking about DeFi, or you’re already in the space and want to tell me what I’m going to get wrong — I’d genuinely like to hear from you.

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